Ah, the beer festival. All of your potential customers are there at once and ready for you to hit them up for sales, right? So, so wrong. This week we share stories of past beer festivals, including how to make the most of them while keeping your expectations in check. Plus, listener questions!
This week we put down the farm implements and open up last month’s New Brewer publication from the Brewer’s Association. We pick apart the numbers around the growth and decline of various segments of the industry, changing consumer tastes, the overload of choices in the beer aisle and “misguided people who want their juicys”.
Tales from the hop yard as we walk through the when, how and why of harvesting. We talk about hand harvesting (here’s a hint: don’t), how to engage local artists in your waste material and why you should make friends with retired machinists.
We tried to stay impartial, we really did, but it’s just not possible anymore. James and Gregg take on the market influx of hazy-milkshake-slushy-juicy and make a case for what “beer” really is vs what it’s marketed to be. We also talk about the responsibility of the tap room in educating the consumer and the […]
It’s almost harvest time for your hop yard. Are you ready? As you shepherd your crop through the final weeks, getting your harvest process dialed in is a step that you can’t ignore. Whether it’s labor scheduling, equipment testing, appropriate pre-harvest intervals or stocking the beer fridge, we’ve got you covered with a checklist to […]
We’re going back to school! Gregg presents James with a series of problems in the hop yard during a virtual walk-through of nutrient deficiencies, pest infestations and general issues in an imaginary hop yard that hopefully doesn’t look like yours.
So….he’s back. If you enjoyed our first conversation with Dan Dettmers about hop drying you’ll love this one. If you didn’t, well…I’m not sure what to say. Dan takes his shoes off and we get more specific about dryer designs including a discussions on bed depth, pressure drop and using concrete blocks as air filters.
The bines are climbing, sidearms reaching, cones starting to burr. It looks like a hop yard! But what’s that lingering tickle at the back of your brain? Perhaps it’s the question of whether your hops have a home after harvest. This week we take a step out of the dirt and back into the business […]
Join us with special guest Dan Dettmers as we discuss the importance of drying your hop crop. Improper drying can lead to quality loss, mold, processing nightmares and so many other issues which will prevent your hard work from getting into your favorite craft beer. The perfectly maintained and harvested hopyard can be destroyed in […]
Ah, dear Mother Nature. There is so much that can go wrong and it’s completely out of our control, whether it’s late season frost, freak hailstorms, desert-like conditions and other madness. While you can’t predict these events and certainly can’t prevent them, what can you do to mitigate the damage and understand the path forward? […]