Hopnology listener Bob Scruggs reached out to tell us about a machine learning model that he’s developed to identify issues with your hops. This could get very complicated if you want it to…and that’s how we like it!
After a Halloween retrospective we (eventually) get to the 2021 Hop Harvest report, then segue into another one of our IPA theories. This centers around a concept called Survivor Bias which can be boiled down to being stuck in a market where there are IPAs to the left, IPAs to the right and you’re the […]
How does the IPA trend continue to perpetuate? There’s actually some psychology to discuss here. Activation energy, risk tolerance and FOMO. Plus, Leadership Lessons from Dancing Guy: https://www.youtube.com/watch?v=fW8amMCVAJQ
At what point is it time to start paying people for the work you’ve been doing yourself?
It’s our show, we can talk about whatever we want, and today it’s twine. Mechanical spiders spinning PLA twine? You heard it here first.
Trevor Easton from Wisconsin’s Alt Brew joins us to talk about what’s missing in his beer. Hint: it’s gluten! As if brewing wasn’t difficult enough, Trevor takes us through the additional obstacles inherent in operating a gluten-free brewery. www.altbrew.com
Sorry, I had to. All about leaf biology.
This week we dissect the aroma science, sales and philosophy around flights. Plus, robots!
Marketing, sales, advertising, promotions. What’s what? And how does a garbage bag full of hops differ from one that has your tagline on it? This one’s got some low-hanging fruit.
Growing hops as a side hustle? This week we talk about priorities, big rocks and hop widows.