The practical application of scientific principles to the art of hop agriculture and brewing science
This week we discuss some of the beer trends of 2020 and then get into where farming could be in the next 20 years. It’s full of odd concepts like “share of throat”, “hippie vinegar tea” and “decorating the cow with data”. Also, see what happens when Gregg tries a really unpleasant beer.
As we discussed in Part 1, Customer Service is a mindset spanning all aspects of the customer lifecycle. When things go sideways you get into the Customer Support part of the equation. This week is about how – and how not – to react in those situations.
Delighting your existing and potential customers with great service isn’t always easy when you’re knee-deep in the field. However, you’ll be knee-deep in unsold inventory if you don’t prioritize it. Plus, some new audio stuff to announce!
It’s Part 2 of the Scientific Method, but this time we’re taking the methodology to your business. There’s nothing magical about this: framing the right question, gathering data and removing bias will point you in the right direction in the field and on the spreadsheet.
Guest star Julie talks to us about greenhoused plants at Sandy Ridge Farm: viruses, transportation and more. Then she schools us in a game of Beer ‘er No. Hey, it’s on You Tube too!
It’s been a while since we first discussed non-alcoholic beers, and we’ve done a *lot* of research since then. By research of course I mean sampling.
Continuing where last week’s cliffhanger ended, we’re back with the second half of our talk with Jen and Rachael. Don’t forget to check out their podcast, the False Bottomed Girls. The full 2-part session is also now available on the hopnology YouTube channel!
If listening to Gregg and James trip over each other wasn’t enough, now there are four of us! In part 1 of a 2-part series with the False Bottomed Girls we learn about Jen and Rachael and their roles at New Realm and Pilot Brewing. You can find their podcast at False Bottomed Girls wherever […]
We’re back into the latest New Brewer which looks at the hop volume mix globally. Also, introducing Kevin!
We last spoke about brewery collaborations waaaay back in episode #2. The pandemic has opened up new opportunities for these cross-brewery partnerships so we’re revisiting the whys and hows of these pairings.